Where Dating Meets Information: Investigating Social and Institutional Privacy Concerns on Tinder

Where Dating Meets Information: Investigating Social and Institutional Privacy Concerns on Tinder

Article Information

Christoph Lutz, Department of Communication and heritage and Nordic Centre for online and afrointroductions quizzes community, BI Business that is norwegian School Nydalsveien 37, NO-0484 Oslo, Norway. E-mail: [email protected]


The extensive diffusion of location-based real-time dating or mobile dating apps, such as for instance Tinder and Grindr, is evolving dating methods. The affordances of the dating apps vary from those of “old school” online dating sites, as an example, by privileging picture-based selection, minimizing room for textual self-description, and drawing upon current Facebook profile information.

They may additionally impact users’ privacy perceptions as they ongoing solutions are location based and sometimes consist of individual conversations and information. According to a survey gathered via Mechanical Turk, we assess how Tinder users perceive privacy issues. We discover that the users tend to be more worried about institutional privacy than social privacy.

more over, different motivations for making use of Tinder starting up, relationship, relationship, travel, self-validation, and entertainment impact social privacy issues more highly than institutional issues. Finally, loneliness notably increases users’ social and institutional privacy issues, while narcissism decreases them.


International placement system (GPS)-based dating apps such as for instance Tinder and Grindr created a revolution that is small the way in which people meet, communicate, and quite often fall in deep love with one another. In reality, as a result of their mobile status making them portable also readily available, they have added to both enhancing the diffusion of internet dating and dramatically reducing the stigma connected with it (Smith & Anderson, 2015).

A 2015 research from Pew Research determined that for the duration of a decade, the portion of Us citizens who think that online dating sites is “a great way to meet up individuals” has increased from 44per cent to two thirds for the populace (Smith & Anderson, 2015).

Despite very very very early news coverage depicting real-time that is location-based (LBRTD) apps being the greatest expressions of hookup culture 1 ( product product product Sales, 2015), and depicting their users as “looking for love, or intercourse, or something” (Feuer, 2015), research has highlighted how Tinder users may be intending at significantly more than instant satisfaction (Duguay, 2016) and giving an answer to a amount of various requirements (Ranzini & Lutz, 2017). Both such traits may help give an explanation for success that is enormous of such as for instance Tinder, presently being used by significantly more than 25 million people.

Nevertheless, the mobility of Tinder and similar apps, in addition to their utilization of GPS to attenuate the full time between an on-line and offline encounter, is exactly exactly what made them emerge on the competition of dating platforms and exactly just what has drawn the interest of research thus far. Previous research reports have focused on how” that is“matching an LBRTD software may be an effort for users to “co-situate” themselves, that is, occur in a parallel within a location this is certainly both real and digital (Van de Wiele & Tong, 2014).

In this feeling, for lesbian, gay, bisexual, transgender, and queer (LGBTQ) communities, apps such as for example Grindr or Brenda have actually represented a significant shift that is cultural producing and doing a residential district without having a provided real destination (Blackwell, Birnholtz, & Abbott, 2014; Fitzpatrick, Birnholtz, & Brubaker, 2015).

The research of motivations behind users’ self-presentation on LBRTD apps happens to be a crucial topic within the growing field of internet dating research to date (Duguay, 2016; Ranzini & Lutz, 2017). To the however, the topic of users’ privacy concerns, especially in connection with their motivations, remains relatively understudied day. We want to protect this space, approaching Tinder as a platform where privacy and privacy issues are essential aspects to take into account.

The purpose of this informative article is hence to explore Tinder users’ privacy issues, linking them with their motivations and demographic traits. Much more information, we distinguish social and privacy that is institutional. Since Tinder is just a mobile and app that is location-based we shall think about certain mobile affordances which are unique to the types of dating solution.